4. Providing customers with healthy choices
As a global business, we know that ‘healthy lives’ means different things in different countries.
As a food retailer we have an important role in supporting our customers to lead healthy lives. We aim to work with partners in industry, academic and technical experts, and governments to understand and help tackle key public health issues – for example, food safety, obesity and alcohol misuse.
Our first priority is to provide safe, good value food for our customers. This is more challenging in some markets than in others, and we are committed to upholding high standards of food safety across the world.
We have a clear role to play in making high-quality foods affordable to everyone, and in giving customers the information they need to make healthy food choices. We can also use our trusted brand to encourage our staff and customers to adopt healthy, active lifestyles across the world.
Providing customers with healthy choices means:
- making healthy options accessible to everyone through price and promotions, healthy ranges, and by reformulating our products;
- providing the best information on the nutritional value of our products, and on how our staff and customers can live healthy lives; and
- making it more attractive to lead an active lifestyle.
CR review 2012
Retail businesses can play a powerful role in tackling climate change. We are determined not only to play our part, but to play a leading role.
Our Community Promises
We refer to the five pillars of our corporate responsibility strategy as our Community Promises.