Don’t “let it go”! Olaf Disney DVD exclusively on sale at Tesco
7 December 2017
Fans of Frozen, one of the most successful animated films of all time, are in for a Christmas treat – a special spin off DVD will exclusively be sold by Tesco from today (Thursday December 7).
The legendary cinema giant Disney and Tesco have worked together to bring customers a stocking filler that will follow the further adventures of main characters Elsa, Anna, Olaf, Kristoff and Sven.
The 22 minute cartoon comedy is called Olaf’s Frozen Adventures and features universal themes of family, traditions and togetherness.
One of the songs, Let It Go, from the original film has gone on to become a modern day children’s classic.
Tesco Entertainment Category Manager Mark Green said:
“Frozen is the biggest animated home entertainment film release ever so we think the DVD will present parents with a perfect stocking filler.
“The film features four new songs that are sure to become holiday season favourites and creates a great message of family togetherness.
“This year our Christmas campaign celebrates the many ways we come together over the festive period, so however you do Christmas, we think this DVD is a great treat to enjoy with family and friends.”
Olaf’s Frozen Adventures will be available in 1,000 Tesco stores across the UK and will cost £5.
Olaf teams up with Sven on a merry mission which takes place on the first festive season since the gates reopened and sisters Anna and Elsa host a celebration for all of Arendelle.
When the townspeople unexpectedly leave early to enjoy their individual festive customs, the sisters realize they have no family traditions of their own. So, Olaf sets out to comb the kingdom to bring home the best traditions and save this first Christmas for his friends.
The original Frozen film won numerous awards including two Academy Awards for Best Original Song and Best Animated Feature Film, a Golden Globe, and a BAFTA award.
Earlier this year Tesco joined forces with Disney in a move to revive interest in DVDs and Blu-ray with the launch of an exclusive new format – called Big Sleeve Edition - of the latest blockbuster, Beauty and the Beast.
The limited edition 12 inch vinyl sized sleeves house the discs and also features collectible art cards.