We’ve been running our Neighbourhood Food Collections for two years now, and earlier this month we held our fourth collection.
If you were following Tesco or your local store on social media while it was going on, you will have seen a huge number of tweets, photographs and messages all about the incredible work being put in all over the country by Tesco colleagues and volunteers. I’d like to say a huge thank you to you to all of you – you were the ones that made it all happen.
And I’d like to say another huge thank you to the generous customers who donated food.
I’m immensely proud to say that thanks to all your efforts, we’ve managed to get to a grand total of over 15 million meals donated to FareShare and the Trussell Trust, since the Collections began.
I helped out by volunteering at our Extra store in Hatfield, and I was really struck by two things while I was there. First of all, I was amazed by the enthusiasm of Tesco colleagues and volunteers. They worked incredibly hard handing out lists of the food the charities want, explaining to customers what the collection was all about and taking donations, with smiles on their faces the whole time.
I was also struck by the sheer generosity of our customers. From single items to whole shopping bags full of food, donations came in at an astonishing rate. The collection clearly resonated with them and the issue was a real talking point.
“I’m immensely proud to say that thanks to all your efforts, we’ve managed to get to over 15 million meals donated to FareShare and the Trussell Trust since the Collections began.”
Tracey Clements, Community & Customer Experience Director
And what a serious issue it is. The Trussell Trust and FareShare are seeing huge demand for their services, and they need as much food as possible to give to people in need all over the country. Tesco tops up all donations by 30% - the more we can donate, the better.
As always there were a few really special stories. Like our Extra store in Port Glasgow, which collected a staggering 3.7 tonnes of food. Or the people of Liverpool who between them managed to donate over 100,000 meals.
And it doesn’t stop here. We have permanent collection points set up so our customers can donate year-round in 350 stores, and we’re setting up more. We also donate surplus food from our dot.com and fresh distribution centres to FareShare.
We’re famous at Tesco for saying that Every Little Helps, and that couldn’t be more true than in the case of the Neighbourhood Food Collections. So to all those who got involved – thank you. Let’s now make sure our Christmas 2014 collection is bigger and better than ever.