Talking Shop

Talking shop

Alison Horner

Alison Horner
Group Personnel Director

Amanda Sankey

Amanda Sankey
Product Development Manager

Andrew Boyle

Andrew Boyle
Development Project Manager

Andrew Yaxley

Andrew Yaxley
Managing Director, London

Angela Porter

Angela Porter
Head of Brand Advertising

Barbara Young

Barbara Young
Chief Executive, Diabetes UK

Beatrice Forrester

Beatrice Forrester
Trainee Buyer

Benny Higgins

Benny Higgins
CEO Tesco Bank

Chris Bush

Chris Bush
Managing Director, UK

Dan Jago

Dan Jago
UK & Group Wine Director

David Wood

David Wood
UK Marketing Director

Derek Lawlor

Derek Lawlor
Category Director (Meat, Fish & Poultry)

Gerry Gray

Gerry Gray
UK Operations Director

Helen Dwyer

Helen Dwyer
Buying Manager

Jill Easterbrook

Jill Easterbrook
Managing Director - Developing Businesses

John Christie

John Christie
CEO Tesco Lotus

John Scouler

John Scouler
Food Commercial Director

Judith Nelson

Judith Nelson
UK Personnel Director

Ken Towle

Ken Towle
Managing Director of Central Europe and Turkey

Kevin Grace

Kevin Grace
Group Commercial Director

Laura Jewell

Laura Jewell
Product Development Manager

Lindsay Boswell

Lindsay Boswell
CEO FareShare

Luke Hickton

Luke Hickton
Innovation Team

Luke Vinogradov

Luke Vinogradov
Mobile Experience Director

Matt Atkinson

Matt Atkinson
Chief Marketing Officer

Michael Kissman

Michael Kissman
UK Communications Director

Mike Baess

Mike Baess
Tesco Food Writer

Mike McNamara

Mike McNamara
Chief Information Officer

Paul Jones

Paul Jones
Head of Design

Paul Morris

Paul Morris
Customer Communications Director, UK Marketing

Paul Ritchie

Paul Ritchie
CEO Tesco China

Paul Wilkinson

Paul Wilkinson
Innovation Ambassador

Philip Clarke

Philip Clarke
Group Chief Executive

Pornpen Nartpiriyarat

Pornpen Nartpiriyarat
Head of Trading Law and Technical, Tesco Lotus

Rebecca Shelley

Rebecca Shelley
Group Corporate Affairs Director

Robert Folly

Robert Folly
Store Manager

Robin Terrell

Robin Terrell
Group Multi-Channel Director

Sarah Mackie

Sarah Mackie
Head of Local Sourcing

Scott Deutrom

Scott Deutrom
Managing Director, Clubcard TV

Simon Belsham

Simon Belsham
Managing Director, Grocery Home Shopping, Dotcom

Simon Hay

Simon Hay
Chief Executive - dunnhumby

Steve Strachota

Steve Strachota
Director of Distribution for the UK & ROI

Tom Hind

Tom Hind
Group Agriculture Director

Tracey Clements

Tracey Clements
UK & Ireland Support Office Director

Trevor Masters

Trevor Masters
CEO Asia

Scott Deutrom

Listening to our customers in ‘real’ time

5 March 2013 By Scott Deutrom

A couple of years ago if someone had told me I was going to be MD of Clubcard TV, it would probably have conjured up visions of a TV channel promoting Tesco products to Tesco customers. But that’s not what Clubcard TV is about. We’re launching Clubcard TV today so that we can reward our customers with hundreds of movies and TV shows for free, programmes that we know they like to watch and that they can watch any time they like.

As a nation, we are passionate about watching movies and TV shows. We’ve been like this for years, ever since the TV became the centre piece in our living rooms.

What has changed dramatically is the choice we now have. Thirty years ago, there were four channels and you could know what most Britons were watching on any given night.

Today, families have more TV channels to choose from and can watch what they want when they want on a variety of devices – smart TVs, tablets, PCs, macs, mobiles. This kind of viewing has become central to family life because it means we no longer have to be tied down to the living room or schedules or worry about setting the record function.

We’re excited by what Clubcard TV can bring to our customers. It’s hassle free and there are no charges, contracts or subscriptions. All they need is a broadband connection. The content we’ve picked is specifically aimed at families and kids because we know this is what our customers want. We’re offering free access to great blockbuster movie favourites, a range of documentaries, dramas, comedies and children’s programmes. If customers want to watch the latest releases, they can do this through blinkbox. What we want is to make watching great entertainment as easy as possible. Our customers can make their TV entertainment fit with their busy family schedules, around the school runs, the commute to work or having friends round on a Saturday.

We have launched the service with Clubcard because it means we can know our customers better than anyone. It means we can be innovative in the way we bring our customers free movies and TV and use targeted advertising to support the service. By using Clubcard, we can look at what customers buy from us, what things they like, and then make an effort to target adverts that are more relevant to them. Better still, we can target adverts based on what our customers bought yesterday, we can show that we are listening to our customers in ‘real’ time.

We’re launching today with a great blend of programming that we know our customers will like and we will grow this collection over time as customers tell us what they want to see more of. This is just the start of our journey.

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