23 Feb 2015
Today marks the start of Fairtrade Fortnight, a chance to celebrate many of the producers around the world who grow Fairtrade certified products.
Tesco was one of the first retailers to support Fairtrade following its launch in 1994 and we now sell several million pounds worth of Fairtrade products every week, the second largest seller in the UK. We offer our customers a wide selection of Fairtrade products, from tea and coffee to chocolate and oranges, sourced from a range of different countries, including South Africa, Kenya and India. We are especially proud of our Fairtrade coffee and tea, some of which, like our Guatemala Ground Coffee, have won awards.
As the first own-brand product sold by Tesco’s founder Jack Cohen back in 1924, tea is a product particularly close to our heart. Not only is our finest* black tea Fairtrade certified but in 2013 we became the first major retailer to become a direct member of the Ethical Tea Partnership (ETP).
In September 2014 we also announced our support for a ground-breaking new partnership between UNICEF and the ETP that is helping to protect children in tea communities in Assam from exploitation. We are also very proud of our role in developing the Malawi Tea 2020 revitalisation programme with the ETP and Dutch and German development agencies.
For more information about Fairtrade at Tesco click here.